Can you imagine yourself going to a store and asking for some Cocaine?
QUOTE |
Cocaine is a new energy drink with a high level of caffeine. The beverage is marketed to give a person a "high" coupled with a tingly euphoric feeling within five minutes of drinking it. That initial boost is followed 15 minutes later by an energy buzz that will last five to six hours, according to the company. The Secret Formula? Kirby confesses that a "throat-numbing" ingredient is added to the drink to emulate its namesake, but he won't divulge the identity of that add-in, saying it's confidential. |
This is just another example of the unregulated energy drink market that can add lots of sugar and caffeine to a drink to produce a high that young kids will drink. I have told all my kids to stay away from energy drinks as they are potentially harmful to them. I hope that this energy drink does not take off due to its name.