With people having babies later and later in life and smaller families I can see this becoming a viable business. I think people plan too far ahead before the baby is born and are setting up for true heart break. Baby shows ect should not happen till the little one is home. Its easy fold just get the basics till mommy and baby are home. If you really wish to be prepared bank the monies and wait for 7 days after baby is home to buy anything more then this list of items.
Diapers enough for 2 days, bottles if you are naughty and are not breast feeding or to let daddy have a chance at it, 3 sleepers and a bath tub that can double as a crib, a valid car seat! It is that simple. The rest especially if it is your first and you do have family and friends near will soon over whelm you. Have that baby show 2 weeks after baby is born feel free to put of list of I need (not a wish but the actual needs) up for them. Also babies use so little of what they have used is always like new. I see no need for a planner for that. This planner has a name Husband.
I think you are right there Krakyn the real planner is called the husband. While your in hospital recovering from the birth he can be at home preparing everything for when you get home. This includes making sure you have a car seat. IF you do not know how to put it in most fire stations will get it in for you free of charge. A small bassinet or crib for the newborn in the master bed room is the way to go until the babe is sleeping a full night.
I would not hire a baby planner at all. I think this service is for someone who has too much money and does not know what to do with it.